"Rebuild their site, email the preview, they will buy it."
Build 25 websites with AI and cold email them: zero sales, and why
A useful counterexample: free work sent cold rarely sells; the trust and the conversation come before the build.
Figures as shared by the creator · source
From @NoGround511 on Reddit · Jan 2026
The Short Version
- What: "Rebuild their site, email the preview, they will buy it."
- Result: He reported 25 emails, 1 reply (who asked for changes, then went quiet) and 0 sales (Reddit, r/lovable, Jan 2026).
- Made with: Lovable
The workflow
Made With
LovableUse · AI app and website builder from a chat promptTry Lovable AIMore CasesWhere & With What
What They Did
- 1The moveA UI/UX designer with four years of experience followed a popular YouTube tactic: he found 25 UK roofing and driveway companies with poor websites, spent two weeks building a custom site for each with Lovable and AI tools, and emailed each owner the preview for £200, following up two or three times.
- 2Step 2Start a conversation before building
- 3Step 3Pick businesses that already want a site
- 4ResultHe reported 25 emails, 1 reply (who asked for changes, then went quiet) and 0 sales (Reddit, r/lovable, Jan 2026).
Quick Answers
What tools do you need?
Lovable (ai app and website builder from a chat prompt).
How much does it cost?
You can start for $0: Lovable has a free plan. Check each tool's site for current prices.
Is it allowed?
Follow the platform rules and disclose ads.
Watch out: One person's result, but common: unsolicited previews to trades businesses tend to get ignored.
Try It Yourself
(Our template, not the creator's prompt.) Write a short first email to a local [trade] business owner that asks one question about their website problem instead of sending a finished site, plus two follow-ups.
Starter tools
Your first step
Open Lovable, paste the prompt above and swap the [brackets] for your own niche.
Full write-up & sources
Results: Upwork, Fiverr and Meta ads had not worked for him either.
Source: @NoGround511 on Reddit · Jan 2026. Summarised in our own words; figures as shared by the creator or shown on the platform. Updated .
