A software product built without writing code, tracked in daily public updates.
Build a SaaS with Claude Code as a non-technical marketer: $1,814 MRR
Marketing skill plus an AI coding agent is enough to ship and sell a real product.
Figures as shared by the creator on X · source
From @kerryegeler on X · Aug 2026
The Short Version
- What: Kerry Egeler, who describes himself as a "non technical, non coding marketing dude", built a SaaS with Claude Code, released it in April 2026 and began posting daily MRR updates on X.
- Result: His updates went from $1,679 MRR with 74 paying subscribers on Jul 31 to $1,814 MRR with 82 paid and 853 free users on Aug 5, 2026, a free-to-paid rate he put at 9.6% (X, Aug 2026).
- Made with: Claude Code
The workflow
Made With
Claude CodeUse · Anthropic's agentic coding tool that edits files and runs commands in your codebaseTry Claude Code AIMore CasesWhere & With What
What They Did
- 1The moveKerry Egeler, who describes himself as a "non technical, non coding marketing dude", built a SaaS with Claude Code, released it in April 2026 and began posting daily MRR updates on X.
- 2Step 2Build with an AI coding agent
- 3Step 3Release and charge early
- 4ResultHis updates went from $1,679 MRR with 74 paying subscribers on Jul 31 to $1,814 MRR with 82 paid and 853 free users on Aug 5, 2026, a free-to-paid rate he put at 9.6% (X, Aug 2026).
Quick Answers
What tools do you need?
Claude Code (anthropic's agentic coding tool that edits files and runs commands in your codebase).
How much does it cost?
Claude Code is paid or trial-based. Check each tool's site for current prices.
Is it allowed?
Follow the platform rules and disclose ads.
Watch out: Self-reported; the product is not named in these posts.
Try It Yourself
(Our template, not the creator's prompt.) Write a daily build-in-public post template for my SaaS: MRR, paid and free users, one thing that changed and one question for followers, under 280 characters.
Starter tools
Your first step
Open Claude Code, paste the prompt above and swap the [brackets] for your own niche.
Full write-up & sources
Source: @kerryegeler on X · Aug 2026. Summarised in our own words; figures as shared by the creator on X. Updated .
