A client ad made in days with an AI video model, then aired on network TV.
Make a TV commercial with Veo 3 in two days: an NBA Finals ad
Brands pay for speed and taste.
Figures as shared by the creator · source
From @PJaccetturo on X · Jun 2025
Watch the video
Source post
The workflow
Made with
Where & with what
What they did
- 1The moveAI filmmaker PJ Accetturo says the prediction-market app Kalshi hired him to make a commercial for the NBA Finals.
- 2Step 2Pitch one bold, simple concept
- 3Step 3Write one prompt per 8-second shot
- 4ResultHis breakdown post has 1,141,714 views, 4,362 likes and 4,542 bookmarks (X, checked Oct 19, 2026).
Quick answers
What tools do you need?
Veo (google's ai video model with native sound (veo 3), used in gemini and flow).
How much does it cost?
Veo is paid or trial-based. Check each tool's site for current prices.
Is it allowed?
X allows original content; deceptive synthetic media likely to cause harm can be labeled or removed, and paid posts must be disclosed. Source.
Watch out: His fee is not disclosed, and the 100M figure is as stated by the creator. Kalshi is a prediction market; check the rules before making ads for betting-style products.
Try it yourself
(Our template, not the creator's prompt.) Write a 30-second, 8-shot commercial for [brand] in a high-energy [style] tone. For each shot give one Veo 3 prompt under 60 words (camera, action, one line of dialogue, sound), and end on the brand line.
Starter tools
Your first step
Open Veo, paste the prompt above and swap the [brackets] for your own niche.
Full write-up & sources
More detail: He made it with Google's Veo 3 in two days and posted a breakdown with his prompt.
Results: He later wrote he could have saved about $2,000 by generating in Google Flow ($1 a generation) instead of Vertex ($6). Announcing a second Kalshi ad in July 2025, he said the first one "hit 100M views".
Worth knowing: He says his 40M+ views on Studio Ghibli-style clips brought far less inbound work than this ad, which he says brought 100x more.
Source: @PJaccetturo on X · Jun 2025. Summarised in our own words; figures as shared by the creator or shown on the platform. Updated .