"A digital growth agency in software", run from a chat interface.
Turn growth-agency work into an AI platform: Meerkats.ai, $3K+ MRR in four weeks
Selling a service and software together funds the build while you learn what to automate.
Figures as told to Indie Hackers (self-reported by the founder) · source
From Indie Hackers · May 2026
The Short Version
How Santanu Dasgupta (Meerkats.ai) made $3K+ MRR, according to Indie Hackers (self-reported).
- What: After 20 years in SaaS go-to-market, Santanu Dasgupta built Meerkats.ai to replace repetitive SDR, marketing and agency work: enriching relationship data, generating leads, running campaigns and following up.
- Result: He told Indie Hackers Meerkats.ai was doing $3K+ MRR four weeks after launch, with funding from the University of Chicago Polsky Center and model credits from Azure, OpenAI and Anthropic (Indie Hackers, May 2026).
| Who | Santanu Dasgupta (Meerkats.ai) |
|---|---|
| Tool | Not named in the source |
| Money | $3K+ MRR |
| Timeframe | May 2026 |
| Source | Indie Hackers |
| Self-reported | Yes |
The workflow
Where & With What
What They Did
- 1The moveAfter 20 years in SaaS go-to-market, Santanu Dasgupta built Meerkats.ai to replace repetitive SDR, marketing and agency work: enriching relationship data, generating leads, running campaigns and following up.
- 2Step 2Start from work you already sell
- 3Step 3Automate the repetitive steps
- 4ResultHe told Indie Hackers Meerkats.ai was doing $3K+ MRR four weeks after launch, with funding from the University of Chicago Polsky Center and model credits from Azure, OpenAI and Anthropic (Indie Hackers, May 2026).
Quick Answers
What tools do you need?
Just the platform account.
How much does it cost?
No paid tools needed: this case uses only the platform itself, which is free to join.
Is it allowed?
Follow the platform rules and disclose ads.
Watch out: Self-reported, early numbers.
Try It Yourself
(Our template, not the creator's prompt.) Map my agency service into steps, mark which an AI agent can do, which need a human check, and write the chat command a client would type to start each one.
Your first step
Paste the prompt into your AI assistant and swap the [brackets] for your own niche.
Full write-up & sources
More detail: Customers can pick the cheapest model that fits each task. He also sells agency services through the platform to fund operations.
Source: Indie Hackers · May 2026. Summarised in our own words; figures as told to Indie Hackers (self-reported by the founder). Updated .
