An AI video and motion graphics tool.
Launch an AI video tool on AppSumo: Motionvid, $120K and $7K MRR
A lifetime-deal launch can fund an AI product and bring a big first user base.
Figures as told to Indie Hackers (self-reported by the founder) · source
From Indie Hackers · Sep 2026
The Short Version
How Anatoly Pashias (Motionvid) made $120K AppSumo campaign, according to Indie Hackers (self-reported).
- What: Anatoly Pashias had a five-figure business and a full-time job.
- Result: He told Indie Hackers a Motionvid AppSumo campaign brought in $120K, and the product has grown 40% month over month since, with over 100K signups and $7K MRR.
| Who | Anatoly Pashias (Motionvid) |
|---|---|
| Tool | Not named in the source |
| Money | $120K AppSumo campaign |
| Timeframe | Sep 2026 |
| Source | Indie Hackers |
| Self-reported | Yes |
The workflow
Where & With What
What They Did
- 1The moveAnatoly Pashias had a five-figure business and a full-time job.
- 2Step 2Build for a real person first
- 3Step 3Launch with a lifetime deal
- 4ResultHe told Indie Hackers a Motionvid AppSumo campaign brought in $120K, and the product has grown 40% month over month since, with over 100K signups and $7K MRR.
Quick Answers
What tools do you need?
Just the platform account.
How much does it cost?
No paid tools needed: this case uses only the platform itself, which is free to join.
Is it allowed?
Follow the platform rules and disclose ads.
Watch out: Self-reported. Lifetime-deal cash is one-off, and those users still cost money to serve.
Try It Yourself
(Our template, not the creator's prompt.) Write an AppSumo-style listing for my AI video tool: a headline, 5 benefits in plain words, the 3 plan tiers and what is not included.
Your first step
Paste the prompt into your AI assistant and swap the [brackets] for your own niche.
Full write-up & sources
More detail: He built a tool to help a friend, it took off and he went all in. He now builds several AI SaaS products at once; the main one is Motionvid.ai, an AI video and motion graphics tool. He also runs Sally POS, a point-of-sale system for restaurants and bars.
Results: Indie Hackers lists his portfolio at more than $18K a month (Indie Hackers, Sep 2026).
Source: Indie Hackers · Sep 2026. Summarised in our own words; figures as told to Indie Hackers (self-reported by the founder). Updated .
