Help creators make viral content and ads with AI.
Build the AI tool you wished you had as a creator: Poppy AI, $400K a month
Building for a pain you lived as a creator gives you the product idea and the first audience.
Figures as told to Starter Story (self-reported by the founder) · source
From Starter Story · May 2025
The Short Version
How Naz Dumanskyy and Qazi (Poppy AI) made $400K revenue a month, according to Starter Story (self-reported).
- What: Naz Dumanskyy and her co-founder Qazi had grown a YouTube channel to 1M subscribers and hated how much work it took.
- Result: Starter Story lists Poppy AI at $400,000 a month in revenue with 2 founders and 10 employees, about $4M a year (Starter Story, May 2025).
| Who | Naz Dumanskyy and Qazi (Poppy AI) |
|---|---|
| Tool | Not named in the source |
| Money | $400K revenue a month |
| Timeframe | May 2025 |
| Source | Starter Story |
| Self-reported | Yes |
The workflow
Where & With What
What They Did
- 1The moveNaz Dumanskyy and her co-founder Qazi had grown a YouTube channel to 1M subscribers and hated how much work it took.
- 2Step 2Build for your own creator pain
- 3Step 3Test many launch channels
- 4ResultStarter Story lists Poppy AI at $400,000 a month in revenue with 2 founders and 10 employees, about $4M a year (Starter Story, May 2025).
Quick Answers
What tools do you need?
Just the platform account.
How much does it cost?
No paid tools needed: this case uses only the platform itself, which is free to join.
Is it allowed?
Follow the platform rules and disclose ads.
Watch out: Self-reported. Sales were slow for months before it worked.
Try It Yourself
(Our template, not the creator's prompt.) List the 10 most painful weekly tasks of a [niche] creator, how long each takes, and the one I could turn into an AI tool first.
Your first step
Paste the prompt into your AI assistant and swap the [brackets] for your own niche.
Full write-up & sources
More detail: In San Francisco in May 2024 they started Poppy AI to help creators make content and ads with AI. They tried YouTube videos, webinars and even selling on the street before it took off, after several failed versions of the product.
Source: Starter Story · May 2025. Summarised in our own words; figures as told to Starter Story (self-reported by the founder). Updated .
