A "scandal-free" virtual model that brands can book anywhere.
Land brand deals as a virtual influencer like Rozy: 100+ sponsorship offers
Brands like virtual faces that cannot be caught in a scandal and can appear anywhere without travel.
Deals as stated by the company to the press (2021); followers as shown on Instagram (Oct 19, 2026) · source
From @rozy.gram on Instagram · Oct 2026
The workflow
Where & with what
What they did
- 1The moveRozy is a virtual influencer made by Seoul's Sidus Studio X, designed to stay 22 forever.
- 2Step 2Design a character brands feel safe with
- 3Step 3Post a consistent lifestyle feed
- 4ResultIn Sep 2021 Sidus Studio X's CEO said she had landed more than 100 sponsorships and 8 exclusive ad contracts, and that he expected her to earn more than 1 billion won by the end of that year (company projection, reported by allkpop).
Quick answers
What tools do you need?
Just the platform account.
How much does it cost?
No paid tools needed: this case uses only the platform itself, which is free to join.
Is it allowed?
Yes. Meta may add an "AI info" label to AI-generated media; disclose paid partnerships. Source.
Watch out: The earnings figure is a company projection from 2021, not a verified result. A studio team runs the character.
Try it yourself
(Our template, not the creator's prompt.) Design an original virtual brand ambassador: age, style, values, 3 brand categories she fits, a rate card outline and 5 sample sponsored post ideas with clear AI disclosure.
Your first step
Paste the prompt into your AI assistant and swap the [brackets] for your own niche.
Full write-up & sources
More detail: She took off after appearing in a Shinhan Life insurance ad in July 2021.
Results: Her Instagram has 160K followers (Oct 19, 2026).
Source: @rozy.gram on Instagram · Oct 2026. Summarised in our own words; deals as stated by the company to the press (2021); followers as shown on Instagram (Oct 19, 2026). Updated .
